Partner Perspective with Shoparize and Google | Supercharge Sales with the CSS Ecosystem: Everything You Need to Know About Shoparize Managed Services on Partnerize

In this video, Melissa, the Director of Partnerships at Partnerize, is joined by Alexandra from Shoprise and Bersher from Google to discuss the CSS (Comparison Shopping Services) ecosystem and the benefits of Shoprise's managed services. Alexandra elaborates on how Shoprise uses its own data and campaign management system to boost sales for retailers, while Bersher provides a detailed explanation of the CSS ecosystem, its benefits, and how it works. The video concludes with a Q&A session where they answer questions about CPA levels, Local Inventory Ads, and the differences per market with CSS.

• Shopping ads are a powerful tool for promoting a merchant's products and brand to potential customers.
• The line between online and offline shopping is blurring, with 63% of users looking up products online before buying them in a physical store.
• Working with a Comparison Shopping Service (CSS) like Shoprise can help merchants optimize their campaigns, improve their product feeds, and ultimately boost their sales.